2006 / January 10^th/ Apple’s new hot thing

I love Apple. No, not in the way that I love Mt. Dew (which I do) but in the way that I love the brand. I love the ideals behind it, I love the products backing it, I love the people making it happen. Every day I’m inundated with Apple design, and it makes me happy. As far as I’m concerned, Apple has been, and will be the forerunners in the web design industry. So, today while checking out the MacBook I was floored.

That page is hot. Look at it for yourself.

That page makes me want a MacBook more than anything else in the world. Just for the design of the page. Oh, and the fact that there’s only two calls to action, both barely larger than normal text. That is sexy. That shows confidence. That shows pride in your product and respect of your customers. If they want the damn thing, they’ll buy it. Sell the brand and your customers will buy products.

1. 

   Dennis Bullock

   January 10^th | #

   That was my thoughs also. That is why I love Apple so much, they are all about the technology but they put just as much thought into the design/lifestyle of everything they do.

2. 

   Kenny

   January 10^th | #

   Yes, it sure adds to the RDF.

   It makes me want to go out right now and upgrade my PowerBook, even though I am already in debt being a student and all.

3. 

   Kyle Schembri

   January 11^th | #

   Sob It’s so…beautiful Sob

4. 

   Nick

   January 11^th | #

   White text on a black background gives me a headache in about 10 seconds. No idea why sites do this.
   It is the best black website I have ever seen though.

5. 

   Bjørn Elias Hesthamar

   January 17^th | #

   Nick, then I suggest that you go witht he iBook and the iMac. Their web pages are almost as sleek exept that they have white background and black text ;)

6. 

   Veracon

   January 19^th | #

   I don’t see what’s so amazing about it. It’s just… a dark page.

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